“I’ve tried everything,” Eric told me. “I’ve read all the books, gone to the seminars, talked to the coaches. And though I like your stuff, I would like to know why you think you’ll be different?”
I took a moment to reflect on the question. It occurred to me that usually when someone says they’ve tried “everything”, it’s not the “everything” that is the problem.
“I probably won’t be,” I could see a sudden flash of confusion in his eyes, “but perhaps this time you will be?”
Looking even more confused, he asked me what I meant.
“Well,” I continued, “tell me this, while you’ve studied everything – what have you been doing besides studying?”
“I’ve been living my life. Going to work. Spending time with friends. The normal stuff.”
“And how many hours a day do you usually set aside to actually work on the things you’re learning? To practice new skills and apply new knowledge to your life in a practical way? Or how many times do you instantly test something, rather than wait for a convenient time?”
He paused long enough that it became obvious that he was trying to think of an answer that sounded better than reality. Finally, he started speaking. Then stopped. Shook his head and smiled, “probably not enough?”
“Could be,” I told him, “if you'd like, we can certainly figure that out together.”
The self-development industry is gigantic. And this is both good and bad.
It’s good because there is basically nothing that you can’t find help and advice on. And bad because there is SO much help and advice out there that it’s easy to get so hypnotized by the next thing to watch or read that we forget to do.
In my now fairly long career, I’ve noticed that I’m meeting more and more “knowledge junkies”. People who study and study and study – and hardly ever take action.
They read the books. Listen to the podcasts. Watch the seminars. And go to the workshops.
And then they go to work, hang out with their friends, and the usual stuff.
After a certain amount of time, the knowledge junkies tend to get frustrated. They get frustrated because the things they’re learning “isn’t working”.
“I’ve spent thousands of dollars!” They cry. “Read tons of books! Talked to all the people!”
“Yes,” I reply, “but what have you done?”
“Insanity is doing the same thing over and over again and expecting different results.” One of my new clients said, somewhat smugly quoting Einstein to me when I suggested that he had to keep doing an exercise that wasn't working for him.
“And repetition is the mother of learning,” I said, quoting the old Latin proverb. “Or in this case skill,” I added, making the quote an amalgamation between the proverb and one of Tony Robbins’ quotes.
Continued, repeated action is necessary for lasting change in most cases.
But most people are so busy acquiring more knowledge that they are left with no time or energy to apply that knowledge.
So, my question to you is simple:
How much time do you set aside every day to work on your goals?
Not to learn about them. Not to talk about them. And certainly not to just think about them. But to work on them?
My clients must do the work, day after day, week after week, month after month.
After over a decade as a coach there’s no doubt in my mind: The only way to master a new part of your life is to work on it daily.
Take action now.
Hi, I'm TJ Guttormsen.
Since 2009 I’ve coached clients ranging from Olympic gold medalists and billionaires, to people who simply want more out life.
I’ve done over 100 national media appearances, published books, and created online courses that have earned several “Highest Rated” titles from their 11 000+ members.
Today I coach clients from all over the world, and teach seminars for business and events from my home in Las Vegas.
Come join me in my Facebook group, follow my Instagram, or subscribe to my YouTube channel for fresh content on a regular basis.